The Malaysian Insider :: Food

Beer fridge at Sochi Olympics only opens for Canadians

Posted: 12 Feb 2014 04:43 PM PST

February 13, 2014

Behold, the beer fridge that only opens for Canadians. – AFP/Relaxnews pic, February 13, 2014.It's being called the "coolest", "greatest thing" at the Sochi Olympics: a beer fridge that only opens for Canadians.

Set up in the Canadian Olympic House, the beer machine is a marketing gimmick by Molson Canadian and only opens for Canadian passport holders.

Olympic athletes need just swipe the passport into the red and white beer fridge and the door opens magically to shelves lined with beer.

Given the ongoing food debacle and shortages in Sochi due to security restrictions, sports reporters have been hailing the Canadian beer fridge as the "greatest thing at the Olympics in Sochi". USA Today also called it "the most amazing technology at the Olympics".

The beer fridge first rolled out across Europe last summer, befuddling thirsty locals and livestock alike in urban and rural settings like northern France, Canterbury, White Cliffs of Dover and Brussels.

A promotional video shows thirsty locals trying in vain to open the fridge door. Coincidentally, when a desperate Brit asks aloud, "Is there anybody Canadian?" a backpacker toting a rucksack with the maple leaf flag sewn on the flap miraculously appears, passport at the ready.

After opening the fridge and sharing bottles with their new friends who have gathered around the magical beer distributor, a man in London is heard saying, "Makes me homesick and I've never even been to Canada." – AFP/Relaxnews, February 13, 2014.

Kredit: http://www.themalaysianinsider.com

Rabu, 12 Februari 2014

The Malaysian Insider :: Food

The Malaysian Insider :: Food

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